With the majority of desktop search traffic filtering through Google, finding and maximizing effective keywords for Google is an essential part of attracting customers and viewers to your website. Google offers a Keyword Planner Search Engine Optimization (SEO) tool to help you create content that effectively leverages keywords. As the Google Keyword Planner is directly related to Google’s search campaigns, the tool can help you create a wide-reaching impact for your presence. The Keyword Planner tool also provides valuable insight on keyword metrics and gives you the ability to perform a variety of useful tasks. When you know how to use Google Keyword effectively, you can reap the benefits when it comes to increasing SEO and online presence. This infographic will show some of the primary advantages the Google Keyword Planner offers so you can better utilize this essential tool. Used strategically, the Google Keyword Planner lets you develop a marketing plan that creates and refreshes content to drive traffic to your business.
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