Over the past couple of years I’ve worked hard to build my own business. It hasn’t always been easy and there have definitely been times when I’ve thought of quitting, but I didn’t.
Every time I hit a rough patch I’d push through and my online business would grow a little bit stronger. I’ve learned a lot along the way.
Here is my advice to new entrepreneurs.
Table of Contents
Consistently Market Your Business
When you first start your business you’re always coming up with marketing ideas. After all, your number one goal is to draw clients to your business. After a while, though, you might think that marketing isn’t worth your time. But trust me – it is!
You never know when you’ll lose a client and if you’ve stopped marketing your business altogether you may have a tough time finding a replacement.
Marketing looks different for every business. For a purely online business blogging and social media marketing may be enough. For a physical business you may want to purchase promotional items from a place like Promotional Plus. Having branded marketing materials and business cards on hand all the time will come in handy when an opportunity arises.
The bottom line is that if you want your business to grow you’ll continually need to do some type of marketing.
Know What You’re Worth
When you’re first starting your business you might find it tough to set and stick to your rates. It’s important that you don’t undervalue and underprice your work.
You need to stay competitive but you also have to make a living. Find out what similar businesses are charging for their productive or services to act as a guideline. If your business specializes in a certain area you should be able to charge more.
Many people will try to talk to you down on your price but you need to stand firm. It’s okay to have a little wiggle room but don’t let clients walk all over you.
Focus on the Most Important Tasks
You’ve likely got a list of a hundred or more things that you want to accomplish in your business. With so much to get done it’s easy to get distracted from the things that are really important.
Make a list of the items that are crucial to the growth of your business. Each day when you begin to work tackle those things first. Don’t move on to the less important tasks until the big ones are done.
If needed delegate the smaller, less important tasks to someone else.
Don’t Give Up
In the first year (or longer) of starting your business you’ll be faced with many obstacles. You’re going to have to work hard to build your business. You’ll have to put in a lot of hours and work with your routine before you get things the way they need to be.
Keep a big goal posted in front of you to inspire you to keep pushing on when times get tough.
What advice would you give to new entrepreneurs?
About Carson Derrow
