Market America is a 1:1 marketing company based out of Greensboro, NC, specializing in social shopping. Founded in 1992 as a means to empower entrepreneurs, it has evolved into a global phenomenon. SHOP.COM and Market America Worldwide report that they are leveling the playing field by giving the power back to the consumer and business owners everywhere.
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A Break with Tradition
Most individuals start working in their young adulthood and generally work at least 45 years to attain financial independence with the goal of retirement. However, for every 100 people who should have reached the age of retirement, only five percent are financially fit or independent. The other 95 percent are still struggling.
According to statistics, 95 percent of people spend their lives making the other five percent successful. Data from financial publications like MarketWatch states that American mortgages in 2019 totaled $9.4 trillion, with the average mortgage totaling around $200,000. Between mortgage payments, student loans, and credit card debt, which the Federal Reserve lists as $31,946 and $16,140 respectively, the average American is drowning in debt.
Information from socialsecurity.gov says that a person would need an extra $1,000 a month to save $600,000 at 2% interest. To plan for a stable financial future, 3 out of 4 do so by owning their own business. While significant startup expenses and overhead costs, as well as the risks of failure and bankruptcy, can make the dream of owning your own business seem out of reach, Market America provides a proven system to own your ownUnFranchise® business.
Market America states that an UnFranchise® business is a 2 to 3-year plan to build a foundation for your financial future. Over that period, the company says that UnFranchise® Owners who spend 8 to 15 hours a week working on their businesses and follow Market America’s proven business plan have the potential to see positive results while building a foundation for their financial futures.
Market America Levels of Organization
Horizontal marketing is an organizational structure most businesses use. With a flat structure like that, an economic incentive to help others succeed internally does not exist. Examples of horizontal marketing include real estate, insurance, sales, and traditional businesses. There are disadvantages to a horizontal marketing system. Additional locations multiply and duplicate the cost of business. Organizational development creates competition, and no one benefits from each others’ efforts.
According to Market America, the UnFranchise Owner (UFO) system has created a unique organization with vertical marketing. Vertical marketing is an organizational structure in which people participating in the organization find economic synergy. There are only two levels of distribution, and so it eliminates the pitfalls of competition and strife commonly associated with horizontal marketing. Everyone receives 100% credit for sales and volume generated in the Market America compensation plan, and earning potential is not determined by position within the company.
Market America UnFranchise Opportunity
Like a franchise, Market America says they provide systemized, standardized, and uniform business models, along with proven management systems, to ensure success for entrepreneurs along their journey. According to Market America, there are also professional marketing tools, standardized training systems, and branding visibility included with an UnFranchise® business.
However, unlike a franchise, there are no franchise fees or royalties and minimal startup fees. Also, there are potential tax advantages, no sizable monthly overhead, and no territorial restrictions. Market America states that UnFranchise Owners (UFOs) may start their businesses as a part-time endeavor, and that is little to no risk involved in the process.
There are two ways to earn income through an UnFranchise Business. hey may earn retail profits from a base of preferred clients through their SHOP.COM websites, and they develop and manage two teams of Independent UnFranchise Owners. According to Market America, these proven results are helping thousands find their path to financial and personal success.