Virtual sales training can provide a lot of benefits for sales teams. According to studies, students who use virtual training programs spend 40% to 60% less time learning a subject than in regular classrooms. They’re also better at addressing knowledge gaps that often decrease productivity.
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Why Online Training Gives Sales Teams an Advantage
While choosing a virtual sales training program can be intimidating, online sales training can give your team several advantages. Here are 5 reasons why you should make the switch.
Online Training Encourages Shared Goals
Sales professionals have to have a competitive spirit to make it in the industry, but teams will clash if their objectives are siloed or forced to compete against each other. If the entire sales team shares a singular goal, you’ll reduce friction and increase sales numbers across the board.
When you use online sales training methods, your team shares the same learning goals. This creates consistency within your team and ensures no knowledge gaps are present. If sales teams are offered a reward for completing a course, it’ll encourage continuous learning.
Online Training is Accessible and Convenient
Sales teams often work long hours. The last thing they want to do after a shift or weekend sales call is to sit in a traditional classroom. However, an online course is convenient, self-paced, and has content that’s accessible 24/7. Teams can even access the course through their phone.
Note-taking is an integral part of in-classroom learning, but online training courses allow teams to rewind, reread, and print out material. If a team member can’t remember a sales term or a subject, like prospecting training, they can go to that specific module and relearn the topic.
Online Training Tracks Sales Team Progress
Tracking team progress leads to heightened productivity because you’ll understand your team’s strengths and weaknesses. An online course can also train sales teams to monitor their career trajectory. They’ll know when they’ll reach the next section or complete the entire course.
Since online courses are self-directed, sales teams can take ownership over their growth. This isn’t possible in a traditional classroom, as students have to wait for the rest of the class to catch up. An online course can show your team you trust them to manage their education and time.
Online Training Takes a Structured Approach
Your sales team is made up of individuals who benefit from different learning styles. With that said, online training’s biggest strength is its cohesive, structural approach to learning. If your team is taught in the exact same way, there won’t be any variations between sales strategies.
Suppose you asked the same internal employee to train new hires. Even if they cover the exact same topics across multiple hires, new employees will still hear different anecdotes from other employees. This structure increases turnover rate and confuses your entire sales department.
Online Training Is Completely Scalable
Unless you have control over your in-person training classes, traditional classrooms are really hard to scale. Since online training modules are easier to update and don’t require a physical classroom, they grow with you. Plus, you can have as many trainees as you want in the module.
As remote and hybrid work become more and more popular, online training becomes necessary. A member of your sales staff could live in another country and still benefit from the scalability and increased productivity online courses provide while simultaneously streamlining training.
Conclusion
The pressure of attending in-class training sessions can immediately affect productivity. So does inaccessibility, poor curriculum structure, and a lack of trackability. But with an online training program, your sales team can get back to what they do best: selling to your loyal customers.
About Carson Derrow
