One of the hardest things to do when launching a new website is choose the right development and maintenance company. Every year there are more and more web agencies that make turnkey websites, help in launching, customize mobile applications, and contribute to SEO promotion. But often, behind colorful promises, clients end up with an imperfect product that they aren’t proud to promote.
Choosing a website maintenance company is not an easy decision to make, especially if you don’t understand the intricacies of digital technology. The website will be the face of your company. This is the prospect’s first point of contact with your company. Your website will be the driving factor in determining whether people want to do business with you. The more people are interested in your website, the more revenue it will generate.
This is why it is so important to choose a website development company that will truly help you engage your target audience to drive outcomes. This article will show you how to decide on a website maintenance company that will help you achieve your business goals.
Alliance Interactive is a top Washington, DC-based Drupal development company with 17 years of experience and knowledge in Drupal website design and maintenance expertise that will make the functionality and appearance of your website unique, highly-effective, and customized, ultimately generating more leads and reaching your business goals.
Table of Contents
Identify your website goals and objectives
Any company that deals with website design won’t be the perfect choice for you. Since your corporate website is very valuable for your business, be careful!
Although some companies or freelance designers may offer you lower prices, ask if they can provide you with both the services and support you need.
It may happen that you will be deprived of flexibility, functionality, and quality of work at the expense of lower prices. It is also not uncommon for unethical companies to offer a significantly lower starting price and add on hidden costs throughout the job.
Also, many website development companies that have thousands of references can again be the wrong choice for you. It is common knowledge that big agencies cannot meet your needs for the simple reason that they may not treat you as a prioritized client because they think of you as a small fish and for this reason, they will not provide you with the right service. It usually happens that they have pre-made developed templates that they apply to most clients, so all websites have a similar design and lack of creativity.
The importance of two-way communication
At the very beginning of the collaboration with a website development company, decide in advance and agree on how often you want to be informed about the progress of your website and who you should communicate with. Also agree on the preferred channel of communication. Email and phone are a good form of communication, but if you prefer personal contact, make sure you choose a website design company that is close to your workplace or that is willing to arrange a meeting with you no matter where you are.
Wide range of services
There are website development agencies that specialize exclusively in one service. For example, design development or website optimization.
If you require a brand-new website or a makeover of the current one, it is better to choose a website development agency that offers a range of services. Such companies, as a rule, are engaged in website design, content writing, and technical support. They also perform related services such as SEO analysis, branding/rebranding, redesign, selection, rental of domains, hosting, website research and analysis, and more.
Agency reputation and references
Websites and online forums dealing with this topic will always contain discussions featuring website development agencies you are interested in. It is important to read reviews about the agency so that you learn from others’ experiences. Reputation is also evidenced by companies that have already collaborated with the agency you are interested in.
Find their clients’ websites, testimonials, and comments and ask for an opinion. Researching is a great way to find additional information about an agency, especially one you plan to entrust with such an important task as creating your website.
Have you ever designed a website for a company in my industry?
Working with a website design agency that has previously worked with clients in your field can be helpful. Websites made for other companies in your industry can give you a good idea of what to expect from your project. Certainly, a committed website development agency will do a proper market and competition analysis that should not be significantly affected by previous projects. If the company has no experience in your industry, be sure that it can show you a wide range of experience in various other industries that you may like and find resemblance and application in your line of work.
Website security services
In modern technological society, information is treated as capital, so the security of information is extremely important. Website security is a branch of information protection related to the security of the website itself, as well as web applications and other web services.
Nowadays, given that the number of attack methods and the creativity of website hackers are increasing daily, website protection itself is not a simple process that is done only once, but a continuous process that requires attention and takes constant monitoring and attention.
Website security is something that requires daily work, following current updates in that area, and applying the latest solutions and procedures depending on the type of website you own and other factors that change in real-time.